Reminders & Resources for Minnesotan Nonprofits
We see you, Minnesota.
We see how nonprofits all across the state have come together with community members to support our neighbors these past few weeks. Through rapid response fundraisers, mutual aid networks, and community gatherings, nonprofits have continued being a crucial part of a growing network of support across our state. In grief and in moments of hope, what ties us together is simple: we care about each other, and we believe in a Minnesota where generosity moves us forward. Generosity isn't abstract—it's something we all share and practice.
As our state and nation navigate the impacts of increased immigration enforcement activity and economic uncertainty on our communities and neighbors, many of you may be wondering how to adjust your fundraising strategy. So, we've put together some resources and tips to help you map out your next step.
Check in with yourself, your team, and your community
The past month has been nothing short of traumatic. As nonprofit leaders, it’s crucial to prioritize your wellbeing to ensure you can show up for community members who may be looking to your organization for guidance. Whether this looks like calling a friend, taking a walk with a colleague, or cooking a meal for your neighbor, we encourage you to prioritize your well-being in the way that's right for you.
For additional guidance, the National Immigrant Law Center has put together a free Guide to Employers: What to Do if Immigration Comes to Your Workplace.
Determine what needs to change in your fundraising strategy
Depending on the nature of your organization's work, you may feel the need to adapt your fundraising strategy to meet the moment. Here are some things to consider when re-evaluating your plans:
- How can we best support our communities right now?
Every organization will have a different answer to this question. This might mean continuing to offer your after-school music program on its regular schedule, or changing your upcoming fundraiser to include a partnership with your local food shelf, which is experiencing increased demand. If you haven’t already, reach out to other organizations in your community to see how you can best support each other right now.
- What does our audience need to hear from us right now?
Based on your organization's mission and your audience's values, consider whether you need to adjust your tone and content in upcoming communications.
- What, if anything, do we need to change or do differently in the next 30 days?
Compare your answers above to your fundraising strategy for the next month – does anything need to change? For example, maybe you decide to pause a planned celebratory email and instead launch a joint fundraiser with a partner organization in your community. Again, every organization will have a different approach here – what’s important is that you’re showing up in a way that aligns with your mission and is realistic about your organization’s capacity and community needs.
Ask for what you need
So many people are looking for ways to help right now, and you hold the power to provide actionable ways for them to get involved. Be direct in your ask and remember that inviting others into your work is a gift. In addition to financial and volunteer asks, also consider: who can you reach out to help amplify your message – local influencers, community leaders, board members?
Even in uncertain moments—especially then—we believe in you, Minnesota. We stand with you, with hope for our shared future and a real commitment to one another.
More resources
As you continue showing up for your communities, take a look at the resources below to help guide your efforts. Our team will continue to update this resource list.
- Supporting community during ICE operations (Minnesota Council of Nonprofits)
- Our GTMD25 resources are available at no cost to you on our Resource Hub, including: